Hi, we’re Kate Rieger and Susie O’Dea and Stepping Up Results is all about helping you to build and grow your business! It’s where you can step up your results!
About Kate Rieger
I’m Kate Rieger aka Kater. So you want to know about me. Phew! I’ll keep it short.
Imagine how you would feel seeing deposits of $25,000 enter your account every month because of your online business. Well it happened to me and the ending to that story may surprise you.
In 2010, I was given a new opportunity to find fame and fortune outside of the Fortune 500 Company I’d worked at for 24 years.
Like thousands of other recently disenfranchised tech geeks, I purchased dozens of internet marketing courses. I studied the top online marketers and how they were making their millions. I eagerly gave them my unemployment cash.
After much trial and error and dozens of failures, I finally latched onto a course that actually put money into my bank account. “Ghostwriting Cash” provided me with a fast start to ghostwriting.
Even though my background was tech, it also involved a lot of writing technical instructions, customer presentations, product overview, and similar material. I was pretty sure I could turn my writing talents into an income.
The first two months were a little lean, but I finally landed a gig that totally rocked my confidence (and made my bookkeeper happy too!).
I was hired to write SEO optimized content for hundreds of service websites. Lots of websites. In fact, over 2,000-3,000 articles per month for a marketing firm. The $25,000 deposits into my PayPal account was my explosive entrance into the freelance writing market.
My internet marketing dreams came true, right?
Far from it. My first inclination was to turn down the offer as there was no way I could write that may articles each month.
Instead, I quickly organized a team of writers to share the load.
Sound like fun? Ugh! It was a grind and definitely nothing near my vision of ‘set it and forget it’ income streams.
Sure there’s referral work, but the article stopped making money for my business once I turned it over to the client.
About 3 months into this gig, I learned about another content marketing resource called private label rights or licensed content. My ears perked up.
Private label rights, or PLR, is content that is sold to multiple marketers for them to use as their own products.
PLR content is is a marketing tool for getting information products branded and published quickly. I transitioned my freelance writing selling one article one time into the licensed content model.
This was my epiphany. Creating products one time to sell over and over again. Now THAT was my internet marketing dream.
Today, my clients purchase a license for complete ebooks, articles, courses and even videos at a tiny fraction of the cost and time to create them. They can brand this material and use in their own business much more quickly than doing if they were to try to do it alone.
But developing consistent income streams via the internet is more than publishing articles. Marketing online has it’s own language and maze of processes such as list building, lead magnets, funnels, attraction marketing, autoresponders, and on and on.
People get drawn into this maze and never find their way out. That’s why Susie O’Dea and I created Stepping Up Results. Helping you realize your online dream.
About Susie O’Dea
Now it’s my turn. 😀 I’m Susie O’Dea and I don’t have a photo of just me, as my husband Geoff and I are together 24/7. When we met our goal was to build our businesses to a point where we could work and play together… it’s what kept us going… we didn’t want to share our lives with employers!
Today, people say we’re joined at the hip! If your goal is to be with your favorite person and not have any money problems, well we hope we can help you achieve that too!
If you have seen our ‘From Overwhelmed to Mastery‘ course, you’ll see what we did when we first started! Long days and nights, that dragged into a year, before we made our first 10 cents. I was excited! We had cracked it! ‘How to make money online…’
One thing’s for sure, it wasn’t in a week or month like all the courses we purchased said would happen.
Plus, I hate talking about this, and Geoff says to just forget about it, but I talked Geoff into letting me/us buy a software program (because he loves software and tech-type stuff), where we spent many thousands of dollars, money we didn’t have… and the credit card was stretched to the limit. We and a limited few (as it was limited for only 20 people in the world) were ‘guaranteed’ that if we didn’t make sales, we would get our money back. Well… we were scammed… none of us got our money back. Even a court action wouldn’t help fight a fraudulent ‘guarantee’.
So, we can honestly say that we’ve probably seen and made the same mistakes as many others!
One thing we learned and would say to each other was, once we knew what to do, we would teach people who wanted to learn and listen step-by-step, what we learned (and save them the heartache of our mistakes), regardless of whether they had a brick and mortar business or an online business. Well, the day has come! Are you ready to learn too? If so, you’re at the right place!
I LOVE listening to Kate’s story! How amazing, to be earning that money in the beginning! I can also see parallels in her story, as Geoff and I were hiring writers like Kate (once we were making money as affiliate marketers) until Google smashed our sites too! That’s when I started looking deep into the ‘why’ and came up with an evergreen game plan. I thought I was doing things right… after all we were making a great income! However, there are rules, and the rules can change when you least expect them too.
It’s those changes that almost wiped us out.
I wasn’t going to let that happen, and neither was Geoff. So if you can relate to Kate and I in any way, great! One of us (or both of us) have been right where you are now.
All I want to say is, ‘You can do it too!’ If we can give you guidance to make your journey easier then that’s what ‘Stepping Up Results’ is all about. We’re here to help you every step of the way so you can achieve the results you’re after! We can’t make guarantees as to your own success as only you can be in charge of your destiny. However, if you take action today, you’re one step closer to your goals!
You have talents and experiences to share with others and the Web is here to make that happen. People in your own town or anywhere in the world are looking for the help you can offer. Perhaps you have success losing weight via the Paleo diet or you are passionate about natural health practices.
If you can teach cats how to keep all the litter inside of the box I’m ready to sign-up and so are others. The demand for information and solutions attracts consumers to the providers. People are eager to exchange money for your expertise.
About Our Mission
Our mission with Stepping Up Results is to guide you through the online marketing maze so you can realize you dreams while helping others. If you are ready…take this first step for free. Click here to select the best time to watch our short webinar where you will learn Susie’s hard won strategy for creating web pages that consistently convert into sales.